An oil change is not one of those purchases that send consumers flocking to the nearest service shop. The challenge for ST&P was to make the oil buying experience a little more enjoyable for customers, while increasing sales and traffic for Firestone Complete Auto Care in the process.
ST&P created several fun sales promotions that allowed customers to take advantage of a special offer with the purchase of an oil change. One such offer, the Pocket Five Bucks Rebate, simply gave everyone a chance to recoup five dollars from the purchase of an oil change. Meanwhile, the Hold the Phone(s) promotion enticed customers with a free mobile phone by mail with any oil change. ST&P handled everything from start to finish including: creative, promotion fulfillment, bonding and rules/regulations.
ST&P’s oil change promotions proved to be effective traffic boosting events, and FCAC’s customers got to walk away with something extra with their purchase.
Our dedicated creative team will give your content the creative punch it needs to keep your audience engaged. We can match the visual style of your existing branding or create something totally unique.
Designing great creative is one thing. But, after all the approvals and fine-tuning it still needs to be produced. Our production department will get your material printed, built and shipped on time and on budget.
When participants require assistance with any aspect of your program, our dedicated customer service department is always on call to help.
Sales promotions must adhere to countless laws and regulations. Complicating things further, different states (and different countries) usually have different rules. We do the legal legwork for you, limiting your liability and helping you avoid problems down the road.
Should your program require the use of P.O. boxes, we will set them up and manage them for you.
Sale and purchase verification ensures that only people who qualify under the exact terms of your program receive rewards. This protects you from people who might try to abuse the system, saving you money in the process.
Our proprietary rebate tracking tool helps your customers stay informed about the status of their rebates. It’s all about enhancing the customer experience with your brand.