St. Rita’s MyChart Awareness Campaign

Tasked with boosting awareness and adoption of a new electronic medical record system, we helped St. Rita’s Medical Center convince a skeptical, cautious audience of the benefits and security of online health records. Our multi-media advertising solution featured testimonial from real members of the community who had already embraced the new system. By taking the time to understand the concerns of our audience, we drove the patient adoption rate beyond initial projections.

Content Development  Copywriting  Social Media  Traditional Services  Advertising  Brand Development  Creative Concepting  Go-To Marketing Strategies  Outdoor

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