Kent State University Imagine Campaign

Facing a decrease in enrollment and a diminishing presence in the market, Kent State University was looking for a source of renewed energy that would attract new students and stimulate growth while redefining what it meant to be a KSU student. That’s where we came into play. We created a re-branding campaign that helped them move beyond the past and into a bright and promising future—resulting in a 6% increase in enrollment.

Content Development  Copywriting  Traditional Services  Advertising  Brand Development  Brand Launch  Creative Concepting  Creative Execution  Outdoor  Print Collateral

See a complete list of our Services & Capabilities here.



Exterior Signage


Identity Design


We crafted a new brand image around one small, yet powerful word: IMAGINE. This forward-looking theme was easily adaptable to a variety of contexts and provided the university with a means to carry its message far into the future. As a result, enrollment increased by 6% and the university gained a renewed sense of pride that has since helped them to become one of the largest universities in Ohio

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