Health Action Council Digital ER Campaign - Make the Right Choices

Health Action Council Digital ER Campaign - Make the Right Choices

To help decrease the inappropriate use of the ER and drive individual consumers to the proper place for care, ST&P worked with Health Action Council to create and launch a comprehensive Digital Emergency Room Campaign. Targeting seven regions in Ohio with the highest numbers of inappropriate ER use, the campaign, consisting of digital ads and an educational web page, provided tools to help consumers choose the right course of treatment and enlightened them to the benefits of choosing the correct care option.


Content Development  Copywriting  Email Campaigns  Social Media  Digital Technology  Google AdWords  Online Display  Social Community Management  Social Media Networks  Website Development  Traditional Services  Brand Development  Cause-Related Marketing  Creative Execution  Go-To Marketing Strategies  Media Buying  TV  Data Analysis  Analytics  Reporting

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