When you operate a nationwide chain of auto care stores including Firestone Complete Auto Care, Expert Tire and several others, your employee incentive program needs to be flexible and efficient. ST&P developed a new web-based incentive platform that gives Bridgestone the ability to offer unique spiffs by brand, location, time of year or virtually any other criteria necessary.
Because the Mack Bulldog Club is a complex employee incentive program, ST&P needed to utilize a user-friendly tracking tool to help monitor participants’ progress.
With rebate programs targeted at three different customer bases, GAF needed a platform that would make it easy for all consumers to find and apply for current offers. We created an online hub that processes, verifies and fulfills all of GAFs rebate claims.
An oil change is not one of those purchases that send consumers flocking to the nearest service shop. The challenge for ST&P was to make the oil buying experience a little more enjoyable for customers, while increasing sales and traffic for Firestone Complete Auto Care in the process.